eCommerce Marketing.

In an ever more integrated world, it is more important than ever to view marketing in a holistic manner rather than as disparate tactics. eCommerce companies face additional hurdles in developing a strong brand that traditional companies do not and face an urgent need to generate revenue from their visitors. This is why at CollinsHarper we prefer to begin all long-term marketing projects with a marketing review to develop a long-range plan.

    Some of the issues that make eCommerce marketing more difficult include:

  • Varying buying cycles.
  • Geographic shipping limitations.
  • Increased difficulty in developing unique content that converts.

At CollinsHarper, we've dealt with all these issues and more and, working with our clients; are able to focus the marketing dollars and efforts in the most effective manner.

    Some of the many areas that we deal with include:

  • Search Engine Optimisation.
  • Search Engine Marketing.
  • Social Media Marketing.
  • Remarketing.
  • Usability studies.