Specialists in Ecommerce
SEO
- Search Engine Optimization, is a developed process of tweaking your site to ensure users can find your content through organic search rankings.
SEM
- Search Engine Marketing, a term used to refer to tactics and strategies that are used to increase your rankings on organic listings and the management of paid search listings.
PPC
- Pay per Click, a type of paid advertisement that costs the merchant every time a user clicks the advertisement.
CPA
- Cost per Acquisition or also known as Cost Per Sale, can either refer to the average amount it costs to convert a sale or a payment model in which payment is based on qualifying actions, a sale or lead.